The benefit of learning together with your friend is that you keep each other accountable and have meaningful discussions about what you're learning.
Courtlyn
Promotion and Events Specialist
Develop the skills for launching & monetizing a digital platform for your business.
February 15, 2023
2 months, online
2-4 hours per week
Our participants tell us that taking this program together with their colleagues helps to share common language and accelerate impact.
We hope you find the same. Special pricing is available for groups.
The benefit of learning together with your friend is that you keep each other accountable and have meaningful discussions about what you're learning.
Courtlyn
Promotion and Events SpecialistBased on the information you provided, your team is eligible for a special discount, for Digital Transformation: Platform Strategies for Success starting on February 15, 2023 .
We’ve sent you an email with enrollment next steps. If you’re ready to enroll now, click the button below.
Have questions? Email us at group-enrollments@emeritus.org.Early Registration Benefit is live as per below schedule. The full program fee is $1600 as of the start date.
Digital Transformation: Platform Strategies for Success is a 2-month course that introduces participants to the many ways networked markets are transforming the economy and provides strategies for designing, monetizing, and launching a digital platform.
In this course you will learn about the fundamentals of digital transformation, identify why platforms beat products, and how can you make your business a platform. You will learn how to launch and grow a digital platform and identify how to leverage open innovation for your platform. This course also equips you with the knowledge on governing your platform, strategically evaluating your competition, and provides you with a futuristic view of digital transformation across industries.
of execs lack personnel with skills to bring a digital transformation
the expected contribution of digitally transformed organizations to global GDP in 2023
regard digital transformation as important for their business strategy
Participants by job function include:
80 Interactive Lectures
8 Discussions
6 Assignments
5 Case Studies
4 Webinars
1 Textbook (Optional)
As you build your knowledge of digital platforms, you will explore network effects on a company’s value and predict how a platform shift could impact your company.
Evaluate platform market outcomes by analyzing principles of multihoming and switching costs; and compare network effects vs. traditional linear value chains.
Create and optimize a platform using the three principles of platform design; identify how architecture design can increase network effects; and learn to monetize a platform.
Compare various strategies to launch a platform and gain traction; learn how to leverage modularity and APIs to grow a platform; analyze why two digital platforms failed to thrive.
Analyze the impact of open innovation on your platform by studying open source strategies and ascertain the level of openness for optimized value capture.
Learn how to govern effectively to succeed. How to use the right rules and tools to avoid or correct negative externalities or information asymmetries.
Apply platform strategies to create network effects and gain a sustainable competitive advantage; learn why platform strategy differs from traditional pipeline business and the Porter’s Five Forces Model, and discover how that affects M&A decisions and activity.
Gain insights into the opportunities and challenges in adopting platform strategies in different industries and predict which industries will experience future disruption.
As you build your knowledge of digital platforms, you will explore network effects on a company’s value and predict how a platform shift could impact your company.
Analyze the impact of open innovation on your platform by studying open source strategies and ascertain the level of openness for optimized value capture.
Evaluate platform market outcomes by analyzing principles of multihoming and switching costs; and compare network effects vs. traditional linear value chains.
Learn how to govern effectively to succeed. How to use the right rules and tools to avoid or correct negative externalities or information asymmetries.
Create and optimize a platform using the three principles of platform design; identify how architecture design can increase network effects; and learn to monetize a platform.
Apply platform strategies to create network effects and gain a sustainable competitive advantage; learn why platform strategy differs from traditional pipeline business and the Porter’s Five Forces Model, and discover how that affects M&A decisions and activity.
Compare various strategies to launch a platform and gain traction; learn how to leverage modularity and APIs to grow a platform; analyze why two digital platforms failed to thrive.
Gain insights into the opportunities and challenges in adopting platform strategies in different industries and predict which industries will experience future disruption.
How leveraging an open innovation strategy model can drive growth.
The challenges and potential rewards of governing your digital platform.
The launch strategy for Google’s personal health record service—and why it failed.
Investigate the missteps of the software giant’s health repository launch.
— Héctor Iván Lira Hevia, Managing Director, F1rstcomm
— Phumlani Zuma, Director, Jikele Consulting
— Karen Taylor, General Manager Asia Pacific, Anaqua
You can see our participants talking about their learning experience on LinkedIn
CHECK STUDENT REVIEWS ON LINKEDIN(These are LinkedIn posts & will require you to log in to LinkedIn to see them)
Professor of Engineering, Dartmouth College, Visiting Scholar, MIT Sloan School; Research Fellow, MIT Initiative on the Digital Economy
Upon successful completion of the program, participants will be awarded a verified digital certificate by Emeritus in collaboration with MIT Sloan.
To learn more about the collaboration between MIT Sloan and Emeritus please click here.
Download Brochure
Learn new skills with your colleagues and get special enrollment. Discounts up to 20% are available.
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After reviewing the information on the program landing page, we recommend you submit the short form above to gain access to the program brochure, which includes more in-depth information. If you still have questions on whether this program is a good fit for you, please email learner.success@emeritus.org, and a dedicated program advisor will follow-up with you very shortly.
Some programs do have prerequisites, particularly the more technical ones. This information will be noted on the program landing page, as well as in the program brochure. If you are uncertain about program prerequisites and your capabilities, please email us at learner.success@emeritus.org for assistance.
Note that, unless otherwise stated on the program web page, all programs are taught in English and proficiency in English is required.
More than 50 percent of our participants are from outside the United States. Class profiles vary from one cohort to the next, but, generally, our online certificates draw a highly diverse audience in terms of professional experience, industry, and geography — leading to a very rich peer learning and networking experience.
Check back to this program web page or email us at learner.success@emeritus.org to inquire if future program dates or the timeline for future offerings have been confirmed yet.
Each program includes an estimated learner effort per week. This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page.
We have designed this program to fit into your current working life as efficiently as possible. Time will be spent among a variety of activities including:
The program is designed to be highly interactive while also allowing time for self-reflection and to demonstrate an understanding of the core topics through various active learning exercises. Please contact us at learner.success@emeritus.org if you need further clarification on program activities.
More than 250,000 professionals globally, across 80 countries, have chosen to advance their skills with Emeritus and its educational learning partners. In fact, 90 percent of the respondents of a recent survey across all our programs said that their learning outcomes were met or exceeded.
A dedicated program support team is available 24/5 (Monday to Friday) to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience.
Peer learning adds substantially to the overall learning experience and is an important part of the program. You can connect and communicate with other participants through our learning platform.
Each program includes an estimated learner effort per week, so you can gauge what will be required before you enroll. This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page. All programs are designed to fit into your working life.
This program is scored as a pass or no-pass ; participants must complete the required activities to pass and obtain the certificate of completion. Some programs include a final project submission or other assignments to obtain passing status. This information will be noted in the program brochure. Please contact us at learner.success@emeritus.org if you need further clarification on any specific program requirements.
Upon successful completion of the program, you will receive a smart digital certificate. The smart digital certificate can be shared with friends, family, schools, or potential employers. You can use it on your cover letter, resume, and/or display it on your LinkedIn profile. The digital certificate will be sent approximately two weeks after the program, once grading is complete.
No, only verified digital certificates will be issued upon successful completion. This allows you to share your credentials on social platforms such as LinkedIn, Facebook, and Twitter.
No, there is no alumni status granted for this program. In some cases, there are credits that count toward a higher level of certification. This information will be clearly noted in the program brochure.
You will have access to the online learning platform and all the videos and program materials for 12 months following the program start date. Access to the learning platform is restricted to registered participants per the terms of agreement.
Participants will need the latest version of their preferred browser to access the learning platform. In addition, Microsoft Office and a PDF viewer are required to access documents, spreadsheets, presentations, PDF files, and transcripts.
Yes, the learning platform is accessed via the internet, and video content is not available for download. However, you can download files of video transcripts, assignment templates, readings, etc. For maximum flexibility, you can access program content from a desktop, laptop, tablet, or mobile device.
Video lectures must be streamed via the internet, and any livestream webinars and office hours will require an internet connection. However, these sessions are always recorded, so you may view them later.
Yes, you can register up until seven days past the published start date of the program without missing any of the core program material or learnings.
The program fee is noted at the top of this program web page and usually referenced in the program brochure as well.
Yes, you can do the bank remittance in the program currency via wire transfer or debit card. Please contact your program advisor, or email us at learner.success@emeritus.org for details.
Yes! Please email us at learner.success@emeritus.org with the details of the program you are interested in, and we will assist you.
Please email learner.success@emeritus.org with your invoicing requirements and the specific program you’re interested in enroling in.
Yes, the flexible payment option allows a participant to pay the program fee in installments. This option is made available on the payment page and should be selected before submitting the payment.
Please email us at learner.success@emeritus.org for assistance.
You may request a full refund within seven days of your payment or 14 days after the published start date of the program, whichever comes later. If your enrollment had previously been deferred, you will not be entitled to a refund. Partial (or pro-rated) refunds are not offered. All withdrawal and refund requests should be sent to admissions@emeritus.org.
After the published start date of the program, you have until the midpoint of the program to request to defer to a future cohort of the same program. A deferral request must be submitted along with a specified reason and explanation. Cohort changes may be made only once per enrollment and are subject to availability of other cohorts scheduled at our discretion. This will not be applicable for deferrals within the refund period, and the limit of one deferral per enrollment remains. All deferral requests should be sent to admissions@emeritus.org.
Flexible payment options available.